The article describes the major global changes in the environment, there is the inability of people to perceive global changes in the nature and adequately respond to them. This article summarizes the main trends such as: environmental awareness and ecological approach to the perception of the environment and more. However, recently, there was a trend in consumer attitude towards nature. People take on the nature of everything and do not return anything in return. That is why you need to change the psychology of perception of global change. At the same facts must be thoroughly examined and properly filed.